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    • PanelDiscover which experts will be sharing their insights and use cases at the annual Tech.AD USA
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    • Co-Located Event1 Sponsorship – 3 Targeted Conferences
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    • Travel & LocationOnsite Location - Join us in Detroit!
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    • AwardThe Tech.AD USA Award exclusively honors extraordinary projects in the automotive industry and celebrates exceptional solutions & innovations.
    • Co-Located Events1 Sponsorship – 3 Conferences
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    • Video Case StudiesExplore Our Video Case Studies! Inspirational success stories, technologies, and solutions from our speakers!
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CO-LOCATED EVENTS

Unity Technologies

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Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. The company’s 1,800+ person research and development team keeps Unity at the forefront of development by working alongside partners to ensure optimized support for the latest releases and platforms. Apps developed by Unity creators were downloaded more than five billion times per month in 2020. For more information, please visit www.unity.com.  

View Unity's HMI resources

  Automotive HMI Template: Take it for a ride Want to see how to use Unity to create rich, interactive human-machine interfaces (HMIs) in cars? Check out our new Automotive HMI Template, available for free on the Unity Asset Store, and watch our webinar for an expert-led walkthrough.   Mapping what’s next for in-car navigation experiences We’re teaming up with HERE Technologies, the world’s leading location platform that collects data from over 100,000 sources and powers maps in over 150 million vehicles, to reimagine in-car experiences. Check out our shared vision for the future of embedded automotive human-machine interfaces (HMIs) in a new demo made with Unity and featuring HERE 3D city-data.   ‘Screens are the new horsepower’: Leading luxury auto brand innovates with Unity Unity is partnering with Mercedes-Benz AG to power the infotainment domain of its new operating system, which will roll out across its vehicle portfolio. The first vehicles running MB.OS and Unity hit the road in 2024.   How Volkswagen Group of America visualizes vehicles for 2030 and beyond What will the vehicles of the future look like? How will drivers and passengers interact with them? How is autonomous driving going to become a reality? These are some of the many questions a group of engineers, designers, scientists and futurists are answering at Volkswagen Group of America’s Innovation Center California (ICC) in Silicon Valley.  

unity.com

Co-hosted with
Tech.AD USA 2025 is part of the Smart Mobility Hub Event Series. You can find more events here.
Date
December 08 – 09, 2025
Location
The Henry
Fairlane Plaza, 300 Town Center Drive
48126 Dearborn, Michigan
Phone
+1(518)3102904
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