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CO-LOCATED EVENTS

Speaker

Douglas MacKenzie

Head of Autonomous Vehicle Advanced Engineering, Mobis North America

With 25 years of experience leading the development of advanced software, electronic, and mechanical systems for autonomous ground vehicles and complex systems, I have a proven track record in this field. As the head of Hyundai Mobis’s North America autonomous vehicle department, I oversee software teams that work across the spectrum of advanced engineering through mass production in highway driving, low-speed driving and parking, and in-cabin monitoring. My startup experience is from founding MIC, where I secured and completed numerous defense R&D contracts developing stereo-based autonomy for ground robots. My expertise includes strategic planning, functional management, project management, communication, and cost management. I can initiate and lead the development of research prototypes, software architectures, and software products that achieve management's directives and strategies, as well as identify gaps in market offerings and advocate for projects to increase capabilities. As department head, I am experienced in supervising, evaluating, mentoring, and counseling employees, hiring and retaining highly talented individuals, and establishing goals and expectations. I am a skilled and experienced professional in autonomous vehicles and complex systems, with a proven ability to lead through managers to ensure their success.

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Session

Localizing AD features for North America

Case Study

Monday, December 08

09:30 am - 10:00 am

Live in Dearborn, Michigan

Less Details

This presentation will highlight two local areas of R&D, driver monitoring to prevent accidents and low speed movement of trailers to reduce stress. In this session, you will learn more about:

  • Techniques to identify new features valuable to vehicle owners
  • Two examples of identifying valuable features and building prototypes
  • The complexity of going from prototype to mass production

"PE"
Presentation

Company

Mobis North America

http://www.mobistc-na.com/
Hyundai MOBIS Technical Center of North America is the Research & Development Center for Hyundai MOBIS, a Tier 1 supplier currently ranked #7 globally and an affiliate under Hyundai Motor Group. Hyundai MOBIS produces and supplies a wide variety of automotive components to customers including component modules (chassis, cockpit and front-end module), core system, eco-friendly and DAS-mechatronics. The Technical Center, one of five globally, is located in Plymouth, MI and delivers the design and development of advanced engineering, autonomous driving, infotainment, component modules, safety, brake and steering systems, lamp, ICS/electronics and software development solutions that consider the safety and convenience of our customers as well as the future. Hyundai MOBIS is growing quickly and looking for passionate and engaged Engineers and Technical Professionals to join our team to help engineer a better future together!
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Co-hosted with
Tech.AD USA 2025 is part of the Smart Mobility Hub Event Series. You can find more events here.
Date
December 08 – 09, 2025
Location
The Henry
Fairlane Plaza, 300 Town Center Drive
48126 Dearborn, Michigan
Phone
+1(518)3102904
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