I am an Expert for the Auto Electronics Industry with a special focus on Connected Car Modules and Future IVI/ ADAS/ Autonomous Vehicle Domain Controllers. Strong automotive electronics leader with 20 years experience in Infotainment, Cockpit, ADAS and Electric Vehicle modules. Led global teams to deliver in-house built-to-print HW design and SW platforms resulting in MEGA cost saving (>$300 Mil) and BEST in class quality. I was directly involved and led the System Architecture and Strategy for Leading OEM such as Ford (NA) and Global product. I know the Market Trend/ Technology and Cost Dynamics in the Infotainment Electronics (HW /Complex SW/Integration & HMI) area quite well from 2015 - 2025.

Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification; mobility solutions, including self-driving services; and connected services. Ford employs approximately 190,000 people worldwide.